that kind of yeah look at that makes it a
ragdoll so this is little kitten playing around [Music] Hey my friend! Jean-Serge Gagnon here and
today we're going to be talking about the attraction the truth about attraction marketing
attraction marketing truth part number one there's actually five steps right five simple social I
actually call them media organic steps organic steps to getting the sale so step number one is
setting up your profile the right way for your ideal client your ideal Prospect we're going to
talk about that in just a second but first this So the real question is this: What are the
strategies, techniques and tools that you need to learn to generate residual income
from the e-learning boom that's happening right now? My name is Jean-Serge Gagnon
and welcome to Course Income Secrets… all right so you maybe you have not gotten
this eBook if you have not gotten this eBook yet where we talk about the attraction marketing
truth the truth about attraction marketing that other leaders aren't letting you in on you should
go check it out at attractionmarketingtruth.com and get your copy and today we're going to
talk about step number one of five which is setting up your profile the right way for
your ideal Prospect so before we get into that I want to remind you if you're listening
to this audio oh actually if you're listening to this audio you're going to want to go
check out the video and the blog post at cis451.jsgagnon.com because I will be sharing my
screen and I will be uh there will be a blog post on the set so let's get right to it let's share
my screen and show you what we're talking about over here so like I said attraction marketing
truth this is a very short little eBook that talks about uh different things that you need
to know about attraction marketing there's five steps the first one is setting up your profile
so your ideal Prospect knows who you are this is what we're talking about here the the second one
is posting every day the third one is the gate anyways I'm not going to go into this go get
this eBook right now but we're going to talk about profile profits so one of the most important
things that you need to do as an online marketer if you're using attraction marketing you want to
make sure that your profile follows the rules of attraction marketing right the basics of it is
basically like what we see right here in this eBook which is again another eBook you can get
for free where we talk about the top five things that you need to do for your profile right what
do you need to do for your profile and if you want to get that you go to ppc.jsganger.com I
might have a link right here yes go to ppc.jsg gagnon.com to go get this particular eBook as
well so when we talk about that right let's talk about what does it mean to have a profile that
is attractive to your prospect the first thing is you always have to remember your prospect is
your prospect your ideal Prospect is not my ideal Prospect or it could be but it's not necessarily
right and you got to think about how is it that you are trying to attract your prospect right and
uh let's talk about you know Facebook a little bit let's go to Facebook because obviously you can
do this on any social platform but the secret is when we talk about attracting somebody to
us right what do we need to what do we mean by attracting somebody to us right I mean if you have
a business you're basically you got your front of your store and I remember I used to actually work
at Radio Shack back when I was in my early 20s I was actually a manager of Radio Shack store
and one of the things I learned there is that if you're setting up your display in the store right
I was in the mall so I was setting up the display you know every single month there was different
sales and things like that so you'd pile up your particular product in a spot here another pile
there another pile there you put the signs and things like that and then then you would go back
you would back up you would go into the mall and walk towards the store like your customer is would
do and you would kind of get a feel for how that customer is going to see the store when they walk
in and that gives you an idea as to whether you set it up right and this is exactly the same
thing this is attraction marketing you got to look at your profile scroll through your profile
and see whether you think your ideal customer is gonna like now in my case it's a little special
because this weekend I actually had a anniversary so there's lots of pictures about me and my wife
here doing a weekend anniversary but normally I don't that's not all I'm about right I do post
about family I do Post con uh questions to people I let people know what I'm about a little bit but
before you do that you got to figure out who your target market is right you got to figure out
what is it that you're trying to track like if I look at other other leaders here right uh
sorry about that ah sorry about okay so if you talk about other let's look at the leaders right
like Diane Hawkman right here diamond hochman is an amazing online marketer she's been online doing
attraction marketing for a long time so she's got her cover page here that lets people know
that she's a marketing communication specialist and when you look at her at her intro right
so I mean you can see that she talks about how she says how you communicate will determine how
much money you can make right this is basically her tagline and if you look at her post you can
see that she's posting questions she's posting uh inspiration she's posting pictures of herself
ready to let people know who she is what she looks like and that kind of stuff and what she likes
uh things like that right so that's basically what you need to be doing too at least as part
of it let's look at somebody else Aaron Birch oh no this is area Corey sorry Eric worry is the
network marketing Pro a Creator from you know network marketing Pro from years ago this just
now was his birthday so it's not supposed about his birthday but I mean if you scroll through you
can see that he posts things about his his work he also gets tagged by his uh their leaders you see
posts here sometimes like that he'll post things about himself as well just like that's what you
leaders do so but the thing is that whatever he posts whatever Eric worry posts about has to
do with what network marketers are interested in right he posts about that kind of stuff so
same thing with Aaron Birch Aaron Birch is an online marketer she's amazing and right now she's
promoting a tool so she's got the main page here which is the tool she's promoting and she talks
about her intro she's got want to build an online business and life freedom and joy right but if you
look through her feed you can see that she's got posts you know that she's posting her pictures of
herself she's posting things that she likes to do she's talking about herself she's letting people
know about herself now one of the things that I was uh often have conversation with people that
are like well why are you posting so much about you know things that are kind of unrelated to
your business around are irrelevant or whatever I I go to your page I don't really know what you're
about then one of the things I did is I did change my cover here to show this but still I post about
all sorts of things my family my life uh different tools I'm working on different you know posts I'm
doing and people are like well what are you about but the thing is that people will gravitate to
you if you're talking about yourself more and I'm not saying you've got to do that all the time
I'm just saying you kind of have to let people know a little bit inside your life otherwise
they're going to think you're just a business just trying to get them to buy something right
so if we go back to let's go back there and she's again she's posting about herself same thing with
uh Jen Johnson she's an amazing content creator and that's what she's got right there she's
got content creator Studio on her cover page she says content strategy consultant for coaching
course and she's got a a link right there and it's very directly related or connected to
exactly what that is all about right what are you about what why would people connect with you right
why would they go to your page why would they you know connect with you right that's kind
of what you want to do you want to be posting about now uh Tanya Liza same thing she's
posting about her her life she's posting about her products things like that but
it's all kind of around the same thing who is your who is your target market right
she's uh she's a lifestyle entrepreneur and she's she she actually builds a network marketing
she also sells online social media courses so that I know because I've been following her for a while
and that's the secret right you follow people for a while you get to know Mark Harbert is a video
guy but most of the stuff you see on here is is you know him but like you see right here he's
got his his course right there he's got a post that says that now he can do Pinterest TV lies
right he's talking about his his video marketing All-Star Jam that he's doing so and posting a
picture of him and his wife so you know that's the thing your target market anyways I just wanted to
go through a few examples here's John Melton John and Nadia Melton are amazing Network marketers who
teach others how to use social media to do network marketing right so you can see that they're
posting all the time about being with others about networking about growing a business all that
stuff is on it so okay now if we go back to what we were talking about how to actually set up your
profile now I can I can kind of go through this eBook I have right here right which you can get
you can get this free eBook but basically that's what you got to do you got to have a cover photo
that speaks to your audience you got to have a profile picture that's a view you got to have
a bio and other things I'm like I said I'm not going to go through this because the point is
you should get this yourself anyways because me explaining it versus you actually reading
through it because it's actually quite well explained in here in all these different things
it kind of explains exactly what you need to be doing that would be your first thing that you got
to do that's super important for you to get your profile set up so but even before you set up your
profile you have to know who is your target market who is it you know are they stay-at-home moms
or are they educated married couples are they you know uh students are they men are they women
are they people with kids people without kids do they live in the United States or do you live
do they live in Europe or in other parts of the world or do they have a certain level of
education do they have a certain income level what who is you're talking about and what are
they interested in do they like gardening or do they like dining out do they like traveling do
they like just going out for hikes what is it that they are interested in what do they have animals
they have dogs they have cats you know dude have they are maybe they have toddlers maybe they have
babies right newborns who is your target market because that will completely direct or change or
control or you know Define how you speak to them right so I mean I mean just think about it if
you're trying to create content for people with uh well single you know students that are just out
of college and you start talking about uh you know putting money aside for your your for your kids
to go to college well they might not relate to that they might just skip right over it and think
wow that's not for me right that's exactly what's going to happen and the same exact thing if you
start talking about uh partying every single night and uh buying all these crazy high uh High Couture
clothes and things like that two people that have 15 year old kids that are trying to save to
send them to college right they are gonna not relate to that so it's important for you to make
sure you know who your target market is and also doing things like talking about generating
income versus making friendships right if you're if your target market is you know
somebody wants to build a business online but they don't necessarily they don't necessarily
have a an interest in the money aspect of it they really want to make friends they really want
to build relationships well you're not going to talk about making money because those people are
gonna not be interested in what you have to say if what they're looking for is making
friends again vice versa if you talk about making friends and all they although your
audience is people who want to make money you don't talk about making sense to them because
they're gonna gloss over that in this year I don't have time for this I just want to make money right
not saying that you sh you you're actually you know the truth of the matter is you can't really
make money on social media if you're not actually building relationships with the whole point
of having your profile set up to succeed right uh but but that's the thing right
so let's go back to Facebook here um but that's the thing if you are trying to build
a business online you need to be using social media you need to be building relationships you
need to be doing those things so again depending on the kind of uh content you create because
the same thing you do it on Instagram you do on LinkedIn you do it on Twitter put it on Facebook
do it on Tick Tock whatever platform you're using you need to you need to understand who you're
talking about this so that you know how to create content and it's the same as if I I was to use a
say a I was to use clever AI to generate a blog post let's say I go and I want to generate a blog
post right so I go into the tool here I'll just go to an ad hoc session I'll create a new one I'm
just gonna say write me a social post of 50 words um talking about whoops actually write me well
yeah let's do that uh talking about building a business um social media with traction marketing
make purple make the post funny and inspirational Target is women in their 40s okay let's do that
whoops did I type that one okay so if I just do that then I can create my own like say I
want to create a post and I just want to use UI I can actually take this here and uh paste it in
as a Facebook post right and if I don't like this one I just say regenerate just give me another
one because it'll just basically redo the the same query give me another example so I'm there let's
do this one let's say this let's go to Facebook let's see what that would look like and I'm going
to paste that here see what that looks like follow me and learn how to build a business on social
media that will have you live in your dream life create put some white um there's a whole lot of laughter along the way
that's kind of funny isn't it join me ladies in your 40s to start your dream core success so I'm
not gonna post that myself because that's not my target market but as you can see it generated a
pretty interesting post I should probably work a little bit more on doing that but let's say I
want to create one I can actually um do another session I should probably try to do a post just
to kind of give you an idea of you know who is my target market right my target market is is
affiliate marketers who are looking to build uh assuming my target Market
whoops is online marketers in the affiliate affiliate marketing field
right whoops rate me an inspirational post to to help them grow Their audience and sales so I don't know I don't know I have to
work more at this uh this AI stuff but I'm just I just want to give you an example
of writing a post and so that it kind of works with what we're talking about then I also want to
get an image too so I'll show you how that works just to give you an idea here so here's a post
oh I should have I forgot to say how many words uh okay let's let's just take the whole thing
see what this looks like paste that in here so are you a marketing affiliate industry looking
to spend your reach increase the key to success so actually I've been thinking about posting
content on on social just using the AI just like having it give me like a quote every day or
something like that uh but I will actually see how much and let's get an image for this develop a
strong prison so so this is all you know obviously I could read it I'll write down but I'm just going
to show you how I post so let's say I want uh to go to images and then I'm gonna go and do a new
session I'm going to say um uh attractive couple having a great time on each sunset and let's
just make it a bigger image and let's just do one oh and then that that'll give
me an image that I can you know post it actually is either an
image that's actually generated and I can actually do another one I can just
do regenerate and it'll give me a new image based on that description I I said right and maybe I should have a different
kind of uh of an image but let's say I take this I say save images and
just paste it in my downloads here and let's go over to my Facebook post I'm going
to put this in here oops and then go into my downloads where I just put it and let's just do
this here we go so now I have a post and that is somebody's gonna say who's this right and I'm
actually I'm going to go in here and I say PS how do you like this post generated
all right this post and image I I should probably say
something like this PS this post this post an image was generated
by AI was generated by AI I'll just do that like this right I don't know I'm
just gonna post it to see I'm curious to see if I'll get people complaining or actually saying
this is great but I'm just gonna post it just because I'm kind of doing that right now through
and we're going to think like who is that who is that right it's like why are you posting pictures
of other people right anyways it's just an example I could probably go back into here and just
create uh let's say um cute little kitten playing with string and I'm just gonna go like this I'm
gonna give it let's see well I don't need it that big let's do that I'll do five so now you're gonna
see images of a kitten I could have posted that as a but I obviously in the in the case of this
particular post I probably should have made it but the point is that you need to know who is your
target marketer is it people that have cats is it are you trying to attract kitten lovers or dog
lovers maybe are you trying to attract you know um people who like to Garden people who like
to you know sunsets and sunrises are always really nice right so that would be something
you could probably attract almost anybody but at the same time you want to have some direct
things people you want to be attracting the right people the people that are your audience
which like I said you got to figure out who your audience is once you know who your audience is
that's when you can actually start to create the things like you know I can I can say right
here make it a rag doll see if that will actually uh it should I don't know it depends sometimes it
works in the same session otherwise you have to create another session which will give you images
of a ragdoll instead so yeah that kind of yeah look at that make makes it a rag though so this
is little kitten playing around little rag doll I think I'm not sure if these are all yeah I think
they're all ragdolls but anyways yeah so you can actually create things like that with the with
an AI but the point is that when you're creating content you can either do it yourself you know
with an a con an AI like this or you actually can do the yours obviously do it yourself you go
through things but you can have you can have ai help you as well right that's different anyways
if you're interested in AI you're gonna go check this out clever ai go to bonuscovered thecopy.com
where you can actually get 30 days is it 30 days I forget no 90 days you get 90 days free because
this is uh I paid a service that lets you do this it also lets you um also lets you choose and see
your history of everything you've done so far so you don't lose it so you can go back to it or you
can get some stuff back but yeah that's totally yeah anyways that's just a side note here okay
so going back to what we were talking about when you're building your uh profile you want to make
sure that your profile attracts the right people by having their content explain who you are
what you're about and how they can find more about what you're offering and you don't want to
be posting about what you're offering all the time you want to be posting about yourself about your
family about your your likes or dislikes and also you want to make it so that it's relevant to what
they would be interested in that's that's the key making it interesting to what they are interested
in right okay so like I said let uh let's go back here to to the uh the the webcam so yeah so
as I was saying this is part of the attraction marketing truth that you can get at the truth
about attraction marketing it's part number one of five I'm going to be doing some other sessions
on the other ones which you will hear about uh the next in the next episode but until then my name
is Johnson and we'll see you in the next episode This has been Course Income Secrets, the
entrepreneur's blueprint to generating income from the e-learning boom! Some of
your friends need to hear this message, so don't forget to share.
For more content
like this, go to CourseIncomeSecrets.com and make sure to subscribe and follow us here. My
name is Jean-Serge Gagnon, until next time….
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