hey there this is vanessa duberle and welcome to
my channel today i'm going to tell you exactly what is a landing page you keep hearing this term
email marketing how to collect emails and things like that you're not really sure in this video i'm
going to specifically focus on what is a landing page where you can go to build it and i'm going
to give you two examples of landing pages there are more but i'm going to give you just two today
now last week i did a video on two different ways you can build your email list and i went into
a little bit of an ex explanation of what it is and this is kind of a follow-up to that what is
a landing page and and i've told you how to build an email list but where do i build it how do i
do it so this is kind of like one of the steps into that i did put that link below if you did
not get a chance to watch it so there's going to be like a little series of some videos that will
all be connected but i separated them out because sometimes people know one part not another part
right so this will save you a little bit of time so let's go ahead and dive in but before we go
don't forget to subscribe to my channel i talk a lot about different ways that you can build
your youtube channel and use it to make money alright this is the diagram i used in my last
video i'm not going to go into in as much explanation but i want to show you what part of
this that we're going to talk about today but this is how email marketing works basically you
have traffic coming in we're going to you and you have a platform of where you're offering something
usually the best three platforms are a podcast a youtube channel or a webpage those are searchable
and people will keep coming back and you don't have to keep updating if that makes sense whereas
social media like instagram or something like that they're they're gone in a few seconds and they're
only going to work for a little bit of time so use one of those three if this will work on any
of those but basically youtube channel i'm talking about health and fitness and i'm telling people
i have this recipe book please hit the link below if you're interested and that's where you're
making an offer you're talking in your video you're telling them to go to blow and hit a link
well where does that link go how do i give them the recipe book that's what we're going to talk
about today before they get that recipe book they're going to give you your their email address
and that's how you collect them i'm also going to show you where you collect them i use the program
called click funnels you have to have some kind of a platform that's going to collect where you
can build your offer and then push it out it the the offer is going to be pushed out through the
landing page and then you're collecting an email from the customer and that's going to go
to an auto responder i'm not going to talk in detail about the autoresponder i do use one
called activecampaign and it the link is below you cannot use gmail or something like that it
cannot be um one of those because you're hoping to build a massive email list and that's
called spamming if you start putting it through one of those free accounts the nice
thing about active campaign you pay like 15 a month until you get i think 5 000 emails it
takes a little bit to accumulate that so it's a good price and then as you're getting more
emails you're getting more sales and different leads so it and then the price goes up so it all
i like how it all goes up together this is a click funnels account and very very easy to build inside
it's almost like using legos honestly when you go get a free trial you can get a free trial for a
couple weeks play with it go out and try other ones as well see which one you like best but you
can test it for free and that's what i like about it and they have a free training on there and
you can go step by step and you actually will build something through that training now this is
the editing page i'll show you what it looks like when somebody clicks into my link it's
this is work from home i have an affiliate a real income generating ebook that
people can see how they can make money online working from home and to get this
step-by-step guide they can go here where it says yes i want access and right here they put their
first name and their address and when they click this here it's submitting that email address to
my autoresponder to activecampaign and then it's sending them an email and i don't think it's
going to show up here so it will automatically send them an email here it is it says thank
you you have the plan next steps go from here so i have a little pop-up that comes up and maybe
i talk to them a little bit about something else i i offer them something else in in this video you
don't even have to do that you can just say hey you've it's in your email box it's on its way and
that's it now here i offered a little course that as a follow-up and you can do that you can the
neat thing about these funnels is you can keep on giving them something else to click and that's
the beauty of a funnel but just getting started out say here's your recipe book it's coming
thank you it's in your email box and that's it and you've got the email don't try to make
it any more complicated a lot of people when they get started they think they have to have
these real complicated beautiful funnels and really in the beginning you don't need that now i
have another way that i use a funnel i can offer something i offered an ebook here i've offered a
youtube checklist on how to make sure you get your youtube channel set up you can offer your recipe
book you could offer um gosh i can't even think anything that has to do with your business um you
you might be teaching people how to ride horses and you can have some kind of a a safety guide
on how to take care of horses or or how to ride them it can be anything like that whatever will
help your audience now i have another one since i do affiliate marketing through my youtube
channel this one i offer people the tubebuddy program software i always offer people links
to software that i use just like activecampaign it's an affiliate link for me and when people
click it i get a little bit of a percent from that company you get to use software that i know
works i only offer things that i personally use and here is tubebuddy and people will click
here when they click to go into oh just a moment people will click right here and when they click
to go in there they give me their email their name their email address and yes i want this and
because it's a you a two buddy chrome extension for them to put on their computer it's going to
take them right to that site so that they can sign up so if this is called a bridge you could
put the link down in your description and say hey here's my affiliate link go to tubebuddy but
you're missing out on the opportunity to collect the emails and you don't want to miss that so
that's called a bridge if you're taking them someplace else so again fitness if you're taking
them to a program that you're an affiliate with and they can go get exercises maybe beachbody or
something like that you can send them directly to that link or that company link and then you
at least collect the email in the process um here's sarah beth yoga so there's all kinds of
um people who are using it on here as you can see but when people click this they get the free
trial if they decide to purchase it then who's ever linked that they're using it's it's a double
win on this one not only do you get the email but you also get that now i want to go back to click
funnels and show you where i put in for them to go to my my list on activecampaign so let's go
there let's go back to the editing page here for the tubebuddy this is the bridge i have other
bridges that i use and in here you need to tell clickfunnels where you want it sent so you want
to go here to integration and then over here it says where is your email integration settings
it has a tag says tubebuddy it goes to my active campaign you can see right here it says vdbrelate
activecampaign i can put a tag on it so when i go into my active campaign account it's a totally
different account but click funnels is integrated with almost every autoresponder and once you go
into when i go into activecampaign i have a list i can see who has come in who has signed up what
emails i have and then i can look at the tags oh this customer was interested in tubebuddy so
if i send out any information about tubebuddy obviously i only want to send it to the people
that are interested in that so with your health and fitness maybe you have exercises for women
but then maybe you've divided into weight lifting yoga and something else your niche is a little bit
wider but then when you collect those you can talk about diet and exercise or lifting weights or just
doing yoga and that will attract different people all right those are the ways that you can use
landing pages we also call them opt-in pages landing pages um free sometimes people just call
them the free offer page but that is where you're offering something now next week as i'm sitting
here i'm thinking people are probably thinking what kind of offers can i give i'm going to go
ahead and do a video next week about different offers that you can give your customer so that'll
kind of get your brain going if you can't think of anything i know i keep using health and
fitness i'll come up with some other ones i'll do a little bit of research and give you some
more ideas next week don't forget there's a link below for the email marketing in how to come
up with two different ways to collect emails this was one of them and i went into more detail
but there is another way that you can get emails and look at the video below for that thanks for
watching and i'll see you on the next video you
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